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Caroline Image

Caroline

I am a Brand Image leader working in Retail and tech passionate about 360° storytelling. I'm also keen on travel and wildlife. I have a strong experience in building and implementing communications strategies (consumer, corporate, BtoB, social media) consistent with marketing levers and business needs. I have always been working in fast-paced environments and have experienced early days of companies that have known tremendous growth.

naturalia interview visual merchandising director
Brand Experience

Behind the merch: 10 Questions with Timothé, Naturalia's Merchandising Manager

French version As a key player of the Merchandising team, Timothé Lesueur provides us with valuable...
Retail trends

April's Melody: Deciphering the Month's 5 Key Events

What a musical month, don't you think? While Beyonce sings and Levi's doubles its "i" others...: 1....
Retail trends

The March Issue

Fresh off Fashion Week's buzz, these 5 retail news are tailored to spark your professional...
Merchandising tips

Visual Merchandising: 5 Key Tips to Master the Art of Second-Hand

French version Second-hand racks among current collections? I'm encountering them more and more on...
Retail trends

Chicken wings, India, storyliving & more

This month, we are telling you about: 1. Super bowl figures, starting with the number of chicken...
Retail trends

Have you seen a dragon? 5 hot retail news for January

In case you missed it, dragons have invaded the retail planet this month. This invasion confirms...
Retail trends

5 MOST EAGERLY-AWAITED STORE OPENINGS

While stores are decked out in their finest decorations to celebrate the end of the year, the...
Merchandising tips

4 DIGITAL BOOSTS FOR STRESS-FREE STORE OPENINGS

Opening a new retail store can be a logistical nightmare: from conceptualizing the store design to...
Retail trends

RITUALS, AI, ESSILOR AND MORE...

The power of the mind from every angle... From Rituals' Mind Oasis spa to AI's coexistence with...