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Caroline Image

Caroline

I am a Brand Image leader working in Retail and tech passionate about 360° storytelling. I'm also keen on travel and wildlife. I have a strong experience in building and implementing communications strategies (consumer, corporate, BtoB, social media) consistent with marketing levers and business needs. I have always been working in fast-paced environments and have experienced early days of companies that have known tremendous growth.

Retail trends

Chicken wings, India, storyliving & more

This month, we are telling you about: 1. Super bowl figures, starting with the number of chicken...
Retail trends

Have you seen a dragon? 5 hot retail news for January

In case you missed it, dragons have invaded the retail planet this month. This invasion confirms...
Retail trends

5 MOST EAGERLY-AWAITED STORE OPENINGS

While stores are decked out in their finest decorations to celebrate the end of the year, the...
Merchandising tips

4 DIGITAL BOOSTS FOR STRESS-FREE STORE OPENINGS

Opening a new retail store can be a logistical nightmare: from conceptualizing the store design to...
Retail trends

RITUALS, AI, ESSILOR AND MORE...

The power of the mind from every angle... From Rituals' Mind Oasis spa to AI's coexistence with...
ASICS 3D Planogram
Brand Experience

HOW ASICS ENHANCES INSTORE CUSTOMER EXPERIENCE

Read this article in French. In order to fulfill the objective to grow their position in the highly...
Retail trends

TOP 5 CAPTIVATING STORE OPENINGS OF THE MONTH

This month, we're focusing on 5 store openings. Not necessarily the most popular, but in our...
Travel Retail Millenials
Retail trends

MILLENIALS DRIVING SALES IN THE TRAVEL RETAIL INDUSTRY

The travel retail sector is experiencing a remarkable boom, and at the forefront of this surge are...
Brand Experience

HOW MOLTON BROWN PROFESSIONALIZED PLANOGRAM CREATION, AND MUCH MORE

Read this article in French. Jessica Terry, Senior Manager Visual Merchandising & Store Design at...