How Petit Bateau uses digital simulations to optimize its in-store merchandising strategy
Two years ago marks the start of the Petit Bateau and IWD collaboration. The French apparel company, known for its baby and kids clothes, adopted...
Retail trends
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Retail trendsThe TikTok Effect: How Viral Trends Are Changing Visual Merchandising
The Speed of Product Discovery Today The evolution of social media has put retail cycles into... -
Retail trendsNavigating LATAM’s Retail Boom & How Brands Can Get Behind It
In 2025, retail finds itself at a pivotal moment of transformation. As consumer spending continues...
Merchandising tips
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Merchandising tipsPRODUCT ASSORTMENT IN CONCEPT STORES: 7 BEST PRACTICES
French version If there’s one retail world where building the product assortment is most complex,... -
Merchandising tipsRetail & Visual Merchandising: Decoded by the Best
read the French version Retail and Visual Merchandising are two key retail functions that...
Brand Experience
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Brand ExperienceMore clarity, more time, more impact: how Garage and Dynamite made a winning move with IWD
An Interview with Sandy Faubert, Visual Project and Print Production Manager With nearly 300 stores... -
Brand ExperienceExclusive Interview: The Visual Merchandising Transformation at Steve Madden
Steve Madden, the iconic American footwear and fashion accessories brand known for its trendy and...