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Katy Trodd

4 VISUAL MERCHANDISING TRENDS FOR CHRISTMAS 2023

Christmas in July…it’s not an ideal time to begin the festive season! But visual merchandisers...

How Pharmacy Retail is Looking to the Future

For a long time, the pharmacy store was a traditional space, all dark wood and glass bottles with...

Why local high streets need visual merchandisers

The visual merchandiser role is an essential, well-established position for the majority of large...

IS THE FUTURE OF RETAIL GENDER NEUTRAL?

For many industries, cultural, social and behavioural norms are moving faster than they can keep up...

Bespoke Visual Merchandising – why ‘roll outs’ are no longer the norm

Not long ago, in the world of visual merchandising, consistency was king. Creative teams...

How Visual Merchandising Is Changing the Outlet Retail Experience!

One of the certainties of working in visual merchandising is that nothing is ever certain. Retail...

5 Lessons Visual Merchandisers can learn from Cultural Retail

Cultural venues such as museums, galleries and other tourist spots are bursting back into life...

Visual merchandising for the metaverse

As is customary, January has seen us inundated with trend predictions for life in 2022 and beyond....

HOLIDAY OMNI-CHANNEL MARKETING CAMPAIGNS

Considering that ‘omni-channel’ has become such a buzz word in retail over the last few years,...