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Caroline Image

Caroline

Communication Manager

The eclectic new Parisian concept store

“It is heartwarming to see brands not only investing in physical retail, but lovingly restoring historical landmarks in this way.” said Retail Consultant Ian Scott about La Samaritaine. “The attention to detail will leave a mark on shoppers, as much...

VMs are infusing positivity and freshness

VMs seem to have seamlessly agreed to infuse freshness and positivity in cities around the world....

Retail Insights 2021

We are now in 2021 and we are all painfully aware of the elephant in the room- 2020 left a mark on...

Retail & Digital: we are stronger together

In the midst of this very particular holiday season, the current global situation inevitably...

7 impressive Christmas Visual Merchandising Guidelines

Christmas season means the magical array of Holiday season fills every heart with joy and...

Papercraft Artists: A World Tour

Folded, incised with a scalpel, serrated with a laser: more and more Visual Merchandisers or Set...

How Petit Bateau uses digital simulations to optimize its in-store merchandising strategy

Two years ago marks the start of the Petit Bateau and IWD collaboration. The French apparel...
Surveys

4 benefits of using online surveys for retailers

Retailers use mobile applications to improve the coordination between Field teams and Head Office...

Retail in APAC: A path to recovery

The health crisis has shaken nearly every aspect of the retail industry. Brands have been...

Springtime Merchandising Tips

The birds are starting to chirp, the snow is melting and the sun is shining... Spring is coming......