Empowering the sales associates
In an era of digitalisation, when all the retailers are talking and incorporating the aspect of digital in their stores, then why not empower the...
Brand Experience
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Brand ExperienceThe story behind Dior Travel Retail Americas' VM Star Program
Dior needs little introduction. Its travel retail network is another matter: a constellation of... -
Brand Experience10 hours of planogram work, cut in half. Here's how one French pharma lab did it.
Ultra-competitive, with an ambivalent customer journey from beauty products to healthcare products,...
Retail trends
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Retail trendsWhat Every Boutique Concept Reveals About the Brand Behind It
French Version RETAIL IS NOT DEAD! Retail never stops reinventing itself, surprising and... -
Retail trendsMinimalism and Quiet Luxury Are on Their Way Out. Now, Gen-Z Is Inspired by Maximalism and Fun Fashion
Gen-Z shopping patterns In a report from the Business of Fashion, Gen-Z’s personal style is...
Merchandising tips
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Merchandising tipsA Complete Guide to Creating Makeup and Cosmetics Displays That Convert
The Speed of Product Discovery Today Having creative and well-stocked shelves is a best practice in... -
Merchandising tipsWhy Visual Merchandising Theory Is So Important
Visual Merchandising Is Not “Fluffy” — It’s Strategic Visual merchandising is a contradictory...